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Powercare
As a demonstration of Powerco's long-term commitment to safety, we’ve developed a new “Powercare” brand. Strongly linked to the Powerco brand and colours, this will be the umbrella for all public safety initiatives.
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This internal booklet introduces the Powercare initiative to staff.
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Different target audiences were profiled, and the graphic safety tape device introduced.
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Poster aimed at general public
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Poster aimed at contractors
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Poster aimed at contractors
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Poster aimed at DIYers
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The wheel of (mis)fortune was launched at Mystery Creek Field Days, highlighting the dangers of working near electricity and gas networks, at the same time engaging the public in an interactive game.
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